THINK YOU KNOW what constitutes a good ad? Maybe you do, perhaps you don't.
Go to Adfarm.org and check out the sample ads in the right-hand column.
Refresh or reload the page to see a fresh selection of ads.
Which ads have decent headlines but bad descriptions? Vice versa?
Which ads do you instantly dismiss because of grammar or spelling?
Which ads do you find yourself clicking?
Be aware that you are now studying ads, and that your reaction to them will be different than if you found them randomly on some page.
Have fun, gain some insight (it's really not complicated -- more like common sense), then get your ad up!
6. You Get
Check that -- at some point in the far future, we will be offering different ways of advertising. But at this point in time, we're trying to maximize results with Adfarm ads. We're working to make your ad a success!
TRACK & MODIFY YOUR
Adfarm provides stats, which are great -- they give you numbers in real time. Here's an example of how we've used them:
Why? Because out of 299 impression, Willy gave us one click-thru, whereas Sweeties gave us two click-thrus after just 33 impressions.
You may think we're jumpy -- but because we've tracked past results with both sites before, we know that Willy has never worked for us. (Who knows? Willy may work for you -- but if it doesn't, you can fix the problem.)
Track your ads, and adjust your presence on different sites to get maximum results. It's simple, easy and you'll better your chances at getting the clicks you want.
Here we are, at the end of Advertising 101. If you have a specific question in mind, or have a concern, or feel we haven't addressed something important, please let us know.
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